Digital Library on Green Mobility


Sustainable Mobility

Getting People on Board

Publication Year: 2018

Author(s): Pardo C


Changing mobility patterns can be rough. But there is ways to get even the car lovers on board. This training document identifies key elements of an Awareness and Behaviour Change (ABC) strategy and provides decision-makers, technical staff, consultants and experts as well as individuals with essential tools to implement their sustainable policies by helping them in promoting eco-friendly mobility and getting people on board. The updated version has broadened its scope to a more ambitious, policy-change aim and has revised many of its recommendations from ten years ago.

Publisher/Organisation: Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH and Sustainable Urban Transport Project

Rights: Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH


Theme: Sustainable transportation | Subtheme: Passenger

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