Abstract:

The government of India announced a revised FAME II subsidy for EV purchase in 2021, which has an additional incentive on the purchase cost. This study aims to identify the key potential barriers based on expert and customers’ perspectives. For this purpose, data were collected from the potential experts with rich experience in EV, and 361 samples were collected from the customers who visited the EV showroom for an inquiry and test drive in Ahmedabad city, India. This study adopted the fuzzy DEMATEL method to identify the potential barriers based on expert opinion data and the Relative Importance Index (RII) method for prioritizing the barriers based on customers’ perspectives. The revised FAME II subsidy policy and improvement of charging facilities have a significant positive effect on EV adoption. The outcome of this study will help the transport planners to develop the necessary infrastructure facilities to boost EVs. Also, this study outcome will help EV policymakers and manufacturers to understand consumer requirements.